A customer-focused lead-generation Marketing manager

Develop regional marketing plans with sales and channel for Southern Europe\r\nDevelop and drive communications and programs to partners – including targeted newsletters, and partner portal\r\nProactively create demand generation campaigns with partners (e.g., telemarketing, e-mail, direct mail, seminars, advertising)\r\nCreate and execute events (e.g. webcast) to communicate the latest and greatest programs/promotions – leveraging channel\r\nWork with Marketing and Sales Operations to create actionable dashboards in DOMO, Salesforce.com and Marketo in support of leads, pipeline, revenue and awareness goals\r\nDrive and create nurture campaigns associated with target campaigns leveraging digital and direct marketing tools such as email, direct mail, and events\r\nDevelop and execute the local digital programme including the use of social media as a lead generating medium\r\nPipeline creation and Revenue conversion reporting\r\n